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  • Archive for the ‘Eyelashes’ Category

    Holiday Make Up Bag: Labor Day


    2010 - 09.03

    We know you’re all gearing up for your last long weekend of summer. Whether you’re going to the beach, drinking mimosas on a yacht, or sitting outdoors enjoying fall football, you will need to have your best face on. Here are some blinc must-haves that should accompany you in your makeup travel bag this weekend.

    1. Fountain of Youthful Color Eyebrow Mousse- Even if you’re just going for a swim or spending a day on the beach, your eyebrows can look great while moisturized especially if you’re in the sun all weekend long. It is also water resistant, so swim away!

    2. blinc Mascara- This is a no brainer ladies.  You can battle the airport, lakes, ocean, pool, heat, college football stadiums and any other Labor Day activity wearing blinc Mascara. It will stick with you until you’re ready to give your lashes a rest.

    3. Fountain of Youthful Color Eyeshadow Phase One- Perfect for a gal traveling on the long weekend, this eyeshadow base will keep your shadow on for as long as you like! It is also great alone, serving as a natural tone for your lid for the days you want to look like the girl next door. Perfect for you ladies who want to beat the heat this weekend!  It will also hide any signs of a late night!

    No matter where your plans take you, you won’t have to sacrifice your beauty look with blinc.


    Make-Up Tips for Your Eye Shape


    2010 - 09.01

    With eye make-up as a must-have for most women, get the most out of your eye make-up by using blinc products to enhance the shape of your eye. Here are some tips and tricks for some of the most common eye shapes.

    Want to extend your round eyes? Give the illusion of an elongated eye by using blinc eyeliner in your color of choice, extending a little bit beyond the corners of your eyelids.

    Need help making small eyes look larger? Line your upper and lower lids with a soft color such as blinc’s eyeliner in grey followed by blinc long lash. Finish with blinc’s Fountain of Youthful Color Eyebrow Mousse to help visually enlarge your eyes.

    Interested in accentuating wide-set eyes? Emphasize this great eye shape with blinc’s eyeliner in your choice of color by widening the line slightly at the outer corner.  Finish with blinc mascara.

    Need to open up hooded eyes? Minimize the eyelid by drawing the attention upwards to your brows using blinc’s Fountain of Youthful Color Eyebrow Mousse to create the most perfect brow line.

    Interested in softening prominent eyes? Start with blinc Fountain of Youthful Color Eye Shadow Phase One and apply a medium shade of shadow.  Then, use blinc’s eyeliner in a coordinating color to line your top lids and finish with blinc mascara.

    Want to round off almond shaped eyes? Use blinc’s eyeliner in a dark shade such as black or brown until you reach the outer corner of the eye. On the outer corners, use blinc’s eyeliner in grey and create a slightly smoky look.

    Emmy Award Winning Look: Tina Fey


    2010 - 08.30

    photo credit: Bellasugar

    Everyone is a buzz about all the fashion and beauty that hit the Emmy red carpet last night! We love Tina Fey’s subtle, smoky look. You can get this look easily with blinc!  First, prep your lids with blinc Fountain of Youthful Color Eyeshadow Phase One to ensure that your shadow will last all night long with no creasing.  Then, apply a smoky gray color on your lids.  Apply blinc Eyeliner in brown to your upper lid, slightly winging out the liner past your eye, and also apply to the lower lid in the corners.  For Emmy winning lashes, curl your lashes with blinc Heated Lash Curler, and apply a coat of blinc Mascara in purple, to compliment the brown and gray tones in your look.  Be sure to use your blinc Fountain of Youthful Color Eyebrow Mousse to have the perfect brows to complement your award-winning look.  Apply a light pink blush and add a sugar pink lip to finish off this red carpet look.

    Celebs tweet love for blinc


    2010 - 08.27

    Alison Brie of the cast of NBC’s Community melted the blinc beauty team’s hearts yesterday tweeting her love for blinc! Check it out!
    I LOVE this new @Blinc mascara & heated lash curler! So excited about it I made this face:

    We’re so glad Alison loves her blinc cosmetics! Be on the look out for more of the Community cast in blinc!

    Mix It Up: Gold Purple Gray


    2010 - 08.25

    Drew Barrymore has been looking absolutely ravishing this week while promoting her new film Going the Distance. This makeup look from her premiere really caught our attention as she chose to play with a different mix of eye hues: purple, gray, and gold.

    You can get this look with blinc! Start with a gray shadow on your lids. Then, line your upper and lower lids with blinc Eyeliner in either purple or gray.  Dust the inner and outer corners of your eyes with a gold shadow.  Curl your lashes with blinc Heated Lash Curler, followed by a coat of Mascara. A peach blush and nude lip will finish off your look.

    Community Loves blinc


    2010 - 08.24

    The blinc Beauty Team just got word that the cast of the hit show Community are all wearing and loving blinc! Our friend at NBC, makeup artist to the stars, Pam Lljubo tells us that the entire cast including: Gillian Jacobs, Alison Brie, Yvette Nicole Brown, and Joel McHale is hooked on blinc.  At a recent promo shoot, the ladies all wore blinc Mascara, Eyeliner, Fountain of Youth Eyeshadow Phase One, and used the Heated Lash Curler. We’re even told that Joel McHale loves the lash curler!

    Be on the look out for special photos from the recent season 2 Community photo shoot for the casts’ makeup looks with blinc.  And be sure to watch for these blinc looks on season 2 of Community starting Thursday, September 23rd on NBC!

    Long Lash leader of the pack


    2010 - 08.18

    We all know that eyelash enahncers have the beauty industry a buzz right now. With A-Listers endorsing product after product, it may be hard to choose which one is right for you. blinc Long Lash is different from every other lash enhancer on the market. No one can beat the price and there are absolutely no side effects! Lets see how others compare.

    Most lash enhancers contain the ingriedient prostaglandin which is known to have side effects such as:

    -darkening of the iris

    -blurry vision

    -swollen retina

    -eye redness

    -eye lid itchiness

    Here is the break down of the other lash enhancers:

    With Long Lash you only reap benefits:

    -$48 price point

    -Gentle formula causing no stinging and no eye irritation

    -Does not contain harmful ingredients that can cause ocular pressure

    -Does not cause eye discoloration

    -Visible results in just 2-4 weeks

    blinc tips: How to curl your eyelashes


    2010 - 08.16

    Many people do not know how to use an eyelash curler, or are scared to try.  Using an eyelash curler can take your lashes’ volume to the next level in a second!  First, be sure that your lashes are clean of yesterday’s makeup.  A fresh set of lashes curls best.  While it is true that an eyelash curler slightly heated works best, skip the blow dryer over heating your lashes and burning your eyelids, and pick up blinc Heated Lash Curler instead.

    Unlike conventional curlers, blinc Heated Lash Curler wont clamp down, pinch, or burn you.  It’s indicator light turns yellow when it is ready to use, and always lets you know when it’s just the right temperature.  Brush upward while keeping the curler’s comb pressed against your lashes for three seconds.  Continue to brush up and hold the curler at the tip of your lashes, then gently force the lashes back and hold for three more seconds. Be sure to begin curling the middle lashes first then move out to the sides. Repeat the process until your desired curl level is achieved.  Now you’ve got scrumptious lashes (minus the burns) that are sure to be talk of the town!

    Get The Kardash Lash


    2010 - 08.12

    There is no denying that Kim Kardashian is always is stepping up her lash game. She’s never seen without killer lashes! Now we all can’t be like Kim and have a personal makeup artist put on falsies for us every morning, but we do have our own little secret weapon: blinc Long Lash!


    Forget pricey prescription lash enhancers or treatments, Long Lash is available for a fraction of the price. Also you don’t have to worry about eyelid tinting or any other irritation. Apply Long Lash up to twice a day, in the morning or night to the base of lashes, as you would apply an eyeliner. Only a small quantity of Long Lash is needed to achieve the desired results and should be used on clean and dry skin.


    Use in combination with blinc Lash Primer and the Heated Eyelash Curler for the dramatic, beautiful lashes you’ve always longed for, just like Kim’s!

    Red Hot


    2010 - 08.09

    Check out Kristen Bell’s red hot look from the Teen Choice Awards last night.  It is easy to achieve this look with blinc.  Start with Fountain of Youthful Color Eyeshadow Phase one all over your lid.  Next, ad a bit of champagne-hued shadow all over your lids, the corners of your eyes, and your bottom lash line.  Use blinc Eyeliner in black, lining your top lid and winging it out, then lining the bottom half corner of your inner and outer lid.  Curl your lashes with blinc Eyelash Curler, then tube them with blinc Mascara in black. Apply a light peach blush on your cheeks, and a similar peach hued lipstick and you’re ready for your close-up.