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  • Soft, Glowing Make-Up

    2010 - 09.07

    Natalie Portman shined again last week at the Venice Film Festival with her soft, glowing make-up routine. We can help you get this look with a few easy tips and some great blinc products!

    First, apply Fountain of Youthful Color Eyeshadow Phase One to your lids to ensure your shadow color lasts all day and night. Then accent your lids with a soft brown shadow and  lighten the look by blending in some peach tone colors up into your brow line. Next, line your top lids with blinc Eyeliner in grey. Curl your lashes with blinc’s Heated Lash Curler and top off your glowing eye look with blinc Mascara, sure to last the whole night no matter what comes your way! Add a rosy cheek and sheer lip-gloss and you are ready to shine!

    Holiday Make Up Bag: Labor Day

    2010 - 09.03

    We know you’re all gearing up for your last long weekend of summer. Whether you’re going to the beach, drinking mimosas on a yacht, or sitting outdoors enjoying fall football, you will need to have your best face on. Here are some blinc must-haves that should accompany you in your makeup travel bag this weekend.

    1. Fountain of Youthful Color Eyebrow Mousse- Even if you’re just going for a swim or spending a day on the beach, your eyebrows can look great while moisturized especially if you’re in the sun all weekend long. It is also water resistant, so swim away!

    2. blinc Mascara- This is a no brainer ladies.  You can battle the airport, lakes, ocean, pool, heat, college football stadiums and any other Labor Day activity wearing blinc Mascara. It will stick with you until you’re ready to give your lashes a rest.

    3. Fountain of Youthful Color Eyeshadow Phase One- Perfect for a gal traveling on the long weekend, this eyeshadow base will keep your shadow on for as long as you like! It is also great alone, serving as a natural tone for your lid for the days you want to look like the girl next door. Perfect for you ladies who want to beat the heat this weekend!  It will also hide any signs of a late night!

    No matter where your plans take you, you won’t have to sacrifice your beauty look with blinc.


    Make-Up Tips for Your Eye Shape

    2010 - 09.01

    With eye make-up as a must-have for most women, get the most out of your eye make-up by using blinc products to enhance the shape of your eye. Here are some tips and tricks for some of the most common eye shapes.

    Want to extend your round eyes? Give the illusion of an elongated eye by using blinc eyeliner in your color of choice, extending a little bit beyond the corners of your eyelids.

    Need help making small eyes look larger? Line your upper and lower lids with a soft color such as blinc’s eyeliner in grey followed by blinc long lash. Finish with blinc’s Fountain of Youthful Color Eyebrow Mousse to help visually enlarge your eyes.

    Interested in accentuating wide-set eyes? Emphasize this great eye shape with blinc’s eyeliner in your choice of color by widening the line slightly at the outer corner.  Finish with blinc mascara.

    Need to open up hooded eyes? Minimize the eyelid by drawing the attention upwards to your brows using blinc’s Fountain of Youthful Color Eyebrow Mousse to create the most perfect brow line.

    Interested in softening prominent eyes? Start with blinc Fountain of Youthful Color Eye Shadow Phase One and apply a medium shade of shadow.  Then, use blinc’s eyeliner in a coordinating color to line your top lids and finish with blinc mascara.

    Want to round off almond shaped eyes? Use blinc’s eyeliner in a dark shade such as black or brown until you reach the outer corner of the eye. On the outer corners, use blinc’s eyeliner in grey and create a slightly smoky look.

    Emmy Award Winning Look: Tina Fey

    2010 - 08.30

    photo credit: Bellasugar

    Everyone is a buzz about all the fashion and beauty that hit the Emmy red carpet last night! We love Tina Fey’s subtle, smoky look. You can get this look easily with blinc!  First, prep your lids with blinc Fountain of Youthful Color Eyeshadow Phase One to ensure that your shadow will last all night long with no creasing.  Then, apply a smoky gray color on your lids.  Apply blinc Eyeliner in brown to your upper lid, slightly winging out the liner past your eye, and also apply to the lower lid in the corners.  For Emmy winning lashes, curl your lashes with blinc Heated Lash Curler, and apply a coat of blinc Mascara in purple, to compliment the brown and gray tones in your look.  Be sure to use your blinc Fountain of Youthful Color Eyebrow Mousse to have the perfect brows to complement your award-winning look.  Apply a light pink blush and add a sugar pink lip to finish off this red carpet look.

    Celebs tweet love for blinc

    2010 - 08.27

    Alison Brie of the cast of NBC’s Community melted the blinc beauty team’s hearts yesterday tweeting her love for blinc! Check it out!
    I LOVE this new @Blinc mascara & heated lash curler! So excited about it I made this face:

    We’re so glad Alison loves her blinc cosmetics! Be on the look out for more of the Community cast in blinc!

    Mix It Up: Gold Purple Gray

    2010 - 08.25

    Drew Barrymore has been looking absolutely ravishing this week while promoting her new film Going the Distance. This makeup look from her premiere really caught our attention as she chose to play with a different mix of eye hues: purple, gray, and gold.

    You can get this look with blinc! Start with a gray shadow on your lids. Then, line your upper and lower lids with blinc Eyeliner in either purple or gray.  Dust the inner and outer corners of your eyes with a gold shadow.  Curl your lashes with blinc Heated Lash Curler, followed by a coat of Mascara. A peach blush and nude lip will finish off your look.

    Community Loves blinc

    2010 - 08.24

    The blinc Beauty Team just got word that the cast of the hit show Community are all wearing and loving blinc! Our friend at NBC, makeup artist to the stars, Pam Lljubo tells us that the entire cast including: Gillian Jacobs, Alison Brie, Yvette Nicole Brown, and Joel McHale is hooked on blinc.  At a recent promo shoot, the ladies all wore blinc Mascara, Eyeliner, Fountain of Youth Eyeshadow Phase One, and used the Heated Lash Curler. We’re even told that Joel McHale loves the lash curler!

    Be on the look out for special photos from the recent season 2 Community photo shoot for the casts’ makeup looks with blinc.  And be sure to watch for these blinc looks on season 2 of Community starting Thursday, September 23rd on NBC!

    blinc tips: eyeliner

    2010 - 08.23

    Have you ever tried to experiment with your makeup look and ended up looking like this?  Yikes!
    With blinc you can experiment with your eyeliner look and not dread starting over. With blinc Eyeliner if you put it on thicker than you’re comfortable with, don’t rush to grab that bottle of eye make-up remover, simply slide it off and start again! Only when you are ready for removal, the layer of color will effortlessly slide off your skin into your hand without the use of a harsh makeup remover. It’s better than waterproof!  With blinc, you can experiment and not worry about the clean up.

    blinc beauty team mission: swimming in mascara

    2010 - 08.19

    The blinc beauty team stumbled across this makeup maven’s desperate post online:

    “I swim right after school. . . and I wear mascara everyday because I have really light/thin eyelashes. I usually wear goggles but still my eyes get wet and my mascara runs. I wear waterproof mascara but even that doesn’t work. Does anybody have experience with a certain waterproof mascara that does not run while swimming?”

    Not to fret the blinc beauty team is here to help!  All you need is a tube of blinc Mascara! With blinc Mascara tiny water-resistant “tubes” form around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Even when swimming with goggles on! Only when YOU are ready for removal, the tubes will effortlessly slide off your lashes into your hand without the use of a harsh makeup remover.

    blinc mascara has
    been clinically tested to be non-irritating making it ideal for sensitive eyes, contact lens wearers, and active people (including swimmers) in search of a mascara whose look, hold and ease of removal is without compromise.

    Long Lash leader of the pack

    2010 - 08.18

    We all know that eyelash enahncers have the beauty industry a buzz right now. With A-Listers endorsing product after product, it may be hard to choose which one is right for you. blinc Long Lash is different from every other lash enhancer on the market. No one can beat the price and there are absolutely no side effects! Lets see how others compare.

    Most lash enhancers contain the ingriedient prostaglandin which is known to have side effects such as:

    -darkening of the iris

    -blurry vision

    -swollen retina

    -eye redness

    -eye lid itchiness

    Here is the break down of the other lash enhancers:

    With Long Lash you only reap benefits:

    -$48 price point

    -Gentle formula causing no stinging and no eye irritation

    -Does not contain harmful ingredients that can cause ocular pressure

    -Does not cause eye discoloration

    -Visible results in just 2-4 weeks